Three areas I can help

Whether you need strategic direction, original research, or team capability-building, every engagement is designed to translate cultural intelligence into competitive advantage.

Strategy & Cultural Consultation

  • Cultural audits, brand positioning, audience strategy, and proprietary framework development combining qualitative research, social listening, and entertainment storytelling principles.

  • → Expert interviews (10-15 category specialists, creators, consumers)

    → Social listening and trend analysis (using accessible tools + manual observation)

    → Ethnographic methods (community observation, retail visits, cultural immersion)

    → Small-scale focus groups or surveys when needed (6-10 participants)

    → Secondary research synthesis from public sources

    • Cultural landscape analysis and competitive positioning

    • Behavioral insights and audience journey mapping

    • Proprietary frameworks and decision tools

    • Workshop delivery and capability building

  • 6-10 weeks

Thought Leadership
& Research

  • Custom cultural research and proprietary frameworks that establish your brand as a category authority—combining qualitative depth with strategic synthesis.

    • 15-25 expert interviews with creators, consumers, and category specialists

    • Social listening and cultural trend mapping

    • Ethnographic observation and community analysis

    • Survey design and execution (100-200 person samples via panel providers)

    • Cross-category pattern recognition and synthesis

  • → Original research findings and strategic insights

    → Proprietary frameworks (like New-stalgia or Localism & Fandom for your category)

    → White papers and executive reports

    → Keynote-ready presentation materials

    → Workshop to activate insights across your organization

  • 12-16 weeks

Workshops
& Speaking

  • Executive alignment sessions, team training programs, and conference keynotes that build cultural intelligence capability within your organization.

    • Your leadership team can't align on strategic direction

    • Your team needs cultural strategy skills, not just project delivery

    • You're hosting a conference and need a cultural trends speaker

    • You want to validate creative work before investing media dollars

  • → Pre-workshop stakeholder interviews and customization

    → Interactive sessions (not just presentations)

    → Practical frameworks your team can use immediately

    → Post-session materials and 30-day support

    → Custom topics based on your business challenge

  • 3 weeks prep + delivery

Start with a 30-minute discovery call (complimentary).

We'll discuss your challenge and I'll recommend the right approach.

Most engagements are custom-scoped based on your specific needs.

I also offer retainer arrangements for ongoing strategic counsel.

Not sure which service you need?